Our Story
From Our Designer & Founder
As the founder of Liz Crow London, I created this mindful jewellery brand to empower women on their journey of wellness, healing, and self-discovery. After experiencing hair loss and the emotional journey of healing from it, I was inspired to create something that went beyond aesthetics—jewellery that embodies dynamic movement, texture, stillness, and motion, reflecting the fluid essence of life. My mantra, “Energy flows where intention goes”, is woven into every piece, serving as a reminder to focus your intentions and manifest your desires.
Our jewellery is designed to be more than just an accessory; each piece is a powerful tool for manifestation, offering daily reminders of inner strength and resilience. Whether you’re embracing new beginnings, seeking balance, or cultivating self-love, our designs are crafted to support you every step of the way, helping you stay grounded and connected to your personal journey.
Born from my own experiences of transformation, Liz Crow London combines intention with beautiful design. Our pieces capture the dance between stillness and motion, encouraging you to flow with life’s changes while staying true to your purpose.
We believe in the power of mindfulness, the magic of intention, and the strength within every woman to shape her reality. Our mission is to inspire and empower, one mindful moment at a time.
Since being founded in 2022, our brand has gained critical acclaim, with our debut collection being showcased at the Diana Porter Gallery in Bristol as part of their New Designers exhibition. Our designs have earned various awards and nominations, including Emerging Jewellery Designer of the Year, Retail Jeweller in 2023 and 2024, New Jewel, NAJ in 2023 and Rising Star, NAJ in 2023.
”To me, jewellery goes beyond mere self-expression; it's a way of carrying meaningful reminders wherever I go. This became especially vital when I faced a diagnosis of Female Pattern Hair Loss. Seeking something to anchor me and remind me of my inner strength, I decided to create my own premium, designer-led pieces, steering clear of the overt symbolism commonly found in the market. Drawing from my years of yoga and meditation, I turned to Eastern wisdom for solace and inspiration. From there, I began designing jewellery infused with personal significance, using the material and making process itself to convey meaning, so no-one knew the meaning, except me. In my East London studio, I utilised my fine art background to work expressively with molten silver, capturing dynamism and self-expression. Each piece embodies the flow of energy, directing focus to the location of my thoughts and enabling a mindful shift in awareness. Each talisman connected me with my own strength and helped me through a difficult time. I hope these pieces can guide you on your journey of self-discovery, just as they have for me.”
Liz Crow
Designer & Founder of Liz Crow London
About Our Designer
With a degree in Fine Art Painting, Liz infuses her designs with expressive elements and draws upon principles of contrast and repetition to create interest and tension in each piece. After completing a year-long part-time Level 3 Jewellery Diploma at the VS School of Jewellery in Hatton Garden in 2020, she refined her signature technique in her East London Studio before launching Liz Crow London in mid-2022. Based in London, Liz is committed to pushing the boundaries of jewellery through continual creativity and exploration. When Liz is not making jewellery, she loves to create in other ways such as life drawing or painting classes, alongside travel and self development. Liz is into wellness and yoga and also meditates, all of which influences her design style and messaging. She believes in the inner power of every woman and is passionate about making a positive impact in the world.